Free music sharing and streaming platform, Audiomack, has launched the ‘Keep The Beat Going’worldwide campaign, designed to empower creatives and inspire listeners to tap in with new music from across Africa.
Inspired by the heartbeat of music – the drum, the campaign will feature a creator workshop, billboards featuring top acts such as Stonebwoy, KiDi and MzVee, playlists from top Ghanaian artists, digital ads and a compelling documentary telling the Ghanaian stories through music.
“The Keep The Beat Going campaign is our way of further connecting the Audiomack audience to the diverse world of African music. We care about the artist, the producer, and the fan, and want to make sure they are represented across billboards, radio ads, and more as we move music forward worldwide.”, said Jason Johnson, VP of Marketing and Brand Strategy for Audiomack.
In addition, Audiomack has launched the ‘Audiomack Hour’ program in collaboration with Y107.9 FM Ghana. The radio show, which will air every Friday on #TheDryve show, will include interviews with mainstream Ghanaian artistes as well as the “Audiomack Top 10 Ghana,” which will feature Ghanaian songs that are currently topping the Audiomack charts.
During the programme, listeners can also get to know facts about their favourite Ghanaian artists every Wednesday, on the Audiomack Hometown Hero: Ghana segment which will air on the #YLounge show.
Launched in 2012, Audiomack currently reaches more than 20 million monthly users globally. The streaming and discovery service has played an integral role in breaking and helping new acts such as Omah Lay, reach an international audience. As of December 2021, Audiomack is the top-ranked music streaming app on Apple’s iOS in Nigeria, Ghana, Tanzania, Senegal, and Kenya.
Black Sherif has been announced as the Audiomack UP NOW artiste for August. He will be featured on the cover of Audiomack’s prestigious #UpNow playlist and will receive amplification across the platform’s channels with specialized marketing, editorial, social support, playlisting, custom videos, and more.