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“Inadequate Promotion Diminished The Success Of My Career” – Musician Hans Bekx

Ghanaian born songwriter and Afropop singer, Hans Enyonam Kwame Brechum popularly known in showbiz circles as, Hans Bekx, has revealed that his debut single “Brita Dae” didn’t enjoy the massive airplay due to inadequate promotion from his then management.

According to the multi-talented musician, his former management didn’t put enough resource to make publicity for; to try to sell his inspirational first single, ‘Brita Dae’ featuring rapper Sarkodie even though the song picked two awards at the Ghana Gospel Iindustry Awards organized by multimedia.

Singer, songwriter and guitarist, Hans Bekx is a talented musician that has honed his skills over the years either as a solo artiste or as part of a group.  He is drawn to Afro Pop and is motivated by almost every situation he finds himself, particularly God’s words and creations.

Every stroke of the chords on his guitar is motivation that doesn’t only transform into a creation of a wonderful piece of music but also a constant reminder of his God-given talent. Hans Bekx is a  former member of the reggae inspired group, H-Mode.

Replying to a Facebook post by goergebritton.com‘s Gerrard-Israel and acknowleding the ”less” effort from his management, the awards winning musician stated that, “Brita Dae” was released in 2010/2011 when the Ghanaian entertainment climate was surrounded with lots of “Azonto” tune.

According to him, even though his former management orchestrated the promotion of his debut single, some Ghanaian entertainment industry moguls tabled some complains,  as they weren’t satisfied with the promotion.

Hans Bekx stated that, “Brita Dae” is a great, inspirational and evergreen song which he believe with a new good management, they can reproduce and promote it with other great songs in his catalogue.

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