Spotify EQUAL Africa Artiste of the Month, which got launched in April 2021, takes aim at the gender disparity in the music industry by amplifying the work of women creators. It is part of Spotify’s new campaign, EQUAL, to demonstrate its commitment to fostering equity for women in audio and celebrating their global contributions.
Now guess who has been announced as February’s artist of the month? A clue. She is a Nigerian singer/songwriter born in Paris, who fuses Indie-Pop, Soul, Jazz, Afrobeats and R&B to deliver soul-blazing, chart-topping rhythms that are revered globally.
Your guess is right, the Spotify EQUAL Africa Artiste of the Month, February is Asa. This announcement follows the release of her most recent single, “Mayana”, which was featured on the cover of Spotify’s EQUAL Africa playlist in December 2021.
“Through the EQUAL Music Programme, we continue to amplify the work of women creators by offering our resources and creating opportunities for these artists. We’re proud to showcase Asa, who is well known and loved for her boundless ability to create her own world through music, with timeless vocals and themes that capture the emotions of a generation,”
Spotify’s Head of Music for sub-Saharan Africa, Phiona Okumu.
Asa has been a huge inspiration to alternative and contemporary African artists, both on the African continent and the world for over 15 years since the debut of her first platinum-selling self-titled album, Asa, with its discography oozing Africanism and soul. The music of Asa is best defined as a timeless classic, with a charismatic, daring and revolutionary style.
“I’m honoured to be the Spotify EQUAL ambassador of the month. It’s great to be part of something like this — a movement that’s new yet has always been. It’s beautiful when we are celebrated and recognised for contributions to music and art over the years. In the lead-up to the release of my album ‘V’, this is awesome,”
Asa