Connect with us

Hi, enter any keyword to search

Business

Caveman CEO launches ‘The Inside Job’ to aid entrepreneurship

The Founder and CEO of the globally endorsed watch brand, Caveman Watches, Anthony Dzamefe, has launched his first book, “The Inside Job,” to reveal the untold truths within the entrepreneurship journey.

Speaking at the book launch on December 12, 2021, he said the book is for everyone who is keen on not just starting a business, but sustaining it and turning it into a generational brand that will have major value.

The book shares the key experiences of Anthony Dzamefe and also lists out tips he has picked up along the way that have served him and his businesses well. In the book, Anthony recounted how a simple phone call to EIB Network’s CEO, Bola Ray landed him a free promotion and endorsement from the Senegalese-American singer, record producer and entrepreneur, Akon.

He narrated that, the free promotion boosted the international image of his business. “Our goodwill grew and it was reflected immediately in sales. Just like that. All because I made a phone call”

Anthony Dzamefe knows very well the struggles of being an employee at a job that lacks the satisfaction one is looking for. He is also very familiar with the struggles of self-doubt and the mistakes that plague entrepreneurs as they set out to create something of value.

He has grown his business from hawking watches into an internationally recognised brand and still has much planned for the years ahead. Anthony Dzamefe was recently awarded the 40 under 40 awards for innovator of the year.

Read  the full book here

You May Also Like

Latest News

Ghanaian travel vlogger Wode Maya, Grammy-Nominated singer Rocky Dawuni, entrepreneur Dentaa Amoateng MBE, artist Ibrahim Mahama, and broadcaster Anita Erskine have been granted diplomatic...

Latest News

The Diaspora Summit 2025, an attempt to strengthen ties between Ghana and its international diaspora while utilising their networks, resources, and experience to boost...

Latest News

Popular YouTuber and travel vlogger Wode Maya is overwhelmed after the Ministry of Foreign Affairs granted him and four other diplomatic passports for their...

Latest News

Ghanaian-British entrepreneur and founder of Achievements-based awards GUBA Awards Dentaa Amoateng MBE says she is humbled to have been honored with a diplomatic passport...

Copyright © 2024 GBAFRICA.net