Google’s acting really strange these days.
First, the company basically says “fuck it,” then both confirms the Pixel 4 and its huge square-shaped camera bump. And now they company has publicly admitted to Business Insider that they’ve canceled two unreleased tablets and will instead focus on making Pixelbook laptops.
These two PR moves are unusual for a tech company. Usually, outfits like Google never acknowledge upcoming products. Why would they? It would take all the excitement out of their own launch event.
Moreover, tech companies don’t ever talk about canceled products because they’ll never see the light of day. No point in getting people all worked up over products that technically don’t exist.
That’s why it’s so out of character for Google to suddenly be so open. What’s the goal here?
Maybe these two instances are unrelated, but to a tech observer like myself, it sure looks like Google’s trying its hardest to court geeks in an effort to convince super fans that it’s serious about hardware this year. In fact, these moves feel like they’re coming straight out of startup phone maker OnePlus’ playbook, which has built its fanbase catering to geeks as well.
Source: Mashable
